International Marketing Reports

About International Marketing Reports


People

Publisher Simon Rines

Academic Editor Dr Simon Chadwick

Operations Chris Hollins

Sales & Marketing Charles Arthur

Editorial Production Kate Targett

Design Karen Painter


History

2000  London-based International Marketing Reports (IMR) is established to publish Driving Business Through Sport, a report written by company founder Simon Rines. The report is widely acclaimed as the best European report ever produced on the subject of sports sponsorship.

2002   IMR produces a series of reports in the field of digital media. The reports sell in more than 40 countries world-wide to blue chip companies.

2003  IMR starts to supply consulting services in sports marketing and digital media. It helps Northampton Town FC, a UK-based football club, to increase commercial revenue by 600% within a year.

2004  IMR takes over the publishing of the International Journal of Sports Marketing & Sponsorship. The Journal is redesigned in July 2004 and all back issues are archived on the IMR website. The company launches Football Sponsorship & Commerce, the most in-depth analysis ever produced of commercial opportunities in football.

2005  IMR appoints Dr Simon Chadwick as editor of the International Journal of Sports Marketing & Sponsorship. The company expands its consultancy operations and represents the ice hockey club Morzine-Avoriaz based in the French alpine ski resort. IMR undertakes bespoke research projects for a wide variety of international clients.



Markets and clients

IMR has more than 500 clients based in more than 40 countries and on every continent.

Universities  Oregon University, Oxford University Development Office, University of Leeds, Sung Kyun Kwan University, Deakin University, Buckinghamshire Chilterns University College, Stirling University, Liverpool John Moores University, The Hong Kong Polytechnic University, University of San Francisco, Nagoya University, Univ. Commerciale L.Bocconi.

Blue chip companies  IBM, Nike, Shell, BP, Volvo, J P Morgan, BMW, Sony, Visa International, Nationwide, United Airlines, Carlsberg, Deutsche Telekom, Red Bull, Orange, T Mobile, Perrier Vittel MT.

Broadcasters  BBC, Eurosport, BSkyB, ABC, Turner Broadcasting, Discovery Channel, Channel 4 (UK), Canal+, Swedish Television.

Sports organisations  IOC, FIFA, UEFA, ATP Tour, Scottish Football Association, Australian Olympic Committee, NOC Indonesia, English Cricket Board, Ferrari, AC Milan, Manchester United, Leeds United, Toyota Motorsport, BAR, Jordan Grand Prix, Celtic, Kent County Cricket Club, Northamptonshire County Cricket Club, Norwich City, Saracens, Bowling Proprietors Association of America Inc.

Marketing agencies  TEAM Marketing, Octagon, Schmidt & Kaiser, IMG, SFX, Traffic Sports International, AFC Marketing, Fast Track Events Ltd, John Taylor International, Egg Eventi E Sponsorizzazioni SRL, Roland Berger Strategy Consultants, Sport Five, Millsport, GEM Group, Edelman Sport & Sponsorship, Ketchum Ltd, Dorna Sports S.A.

Consultants/law firms  Hammond Suddard Edge, Baker & McKenzie, McKinsey, Solon Management Consulting, UBS Investment Bank, HVB Consult GmbH, Marsh Ltd, PriceWaterhouseCoopers, Deloitte & Touche, KPMG

Please contact us for more information.